April 2, 2025

I’ll Die Making It Work, PERIOD with Kreatures of Habit GM, Victor Lee

I’ll Die Making It Work, PERIOD with Kreatures of Habit GM, Victor Lee

General manager of Kreatures of Habit, Victor Lee, joins us on the mic today and is flipping the script. Never before has KOH Founder, Michael Chernow, been interviewed on his own show, so let’s give it a go! Tune in as Michael and Victor discuss the origin story of Kreatures of Habit, the unique life experiences and expertise each bring to the business, and the secret behind KOH’s growth.

Today, the two dive into:

Who is Victor Lee: Learn about KOH’s General Manager Victor Lee. His background, his journey, and what drives his success.

The Origin Story of Kreatures of Habit: Discover how Michael and his team started KOH, the initial challenges they faced, and the vision that fueled their mission.

KOH’s Launch in 2021: Michael shares his emotions and thoughts when KOH officially launched, and how it felt to bring this vision to life in a competitive market.

What’s Driving KOH’s Growth: We explore the key factors behind KOH’s remarkable growth trajectory, including unique strategies and a commitment to innovation.

Strong Motivation: The Power of Knowing You Have Something - Michael reflects on the driving force that keeps him and the team motivated, even through challenges, and why confidence in your product is essential for success.

Thank you for being along for the ride! This is just the beginning, and we couldn’t do it without each and every one of you. To help drive our mission forward, please leave the show a 5-star rating and review! Until next week, Kreatures–let’s get it!

TIMESTAMPS:

1:43 Who is Victor Lee?

7:00 The origin story of Kreatures of Habit

31:08 KOH’s Launch in 2021

37:49 What’s Driving KOH’s Growth?

48:52 Strong Motivation